Written by BLOGDAY Updated at Aug 16, 2024 | Reading time: 3
Welcome to Program: Professional Diploma in Digital Products Management
Online option is self-paced, open for starting and finishing during the whole year.
Course provided by MTF Institute of Management, Technology and Finance
MTF is present in 208 countries and has been chosen by more than 380,000 students.
I. Role and Mission of a Product & Service Owner
II. Product / Service Management
III. Business and PnL Analysis
IV. Market Analysis & Customer Development
VI. Interactive Part & Capstone (Optional)
Product owner role examples from retail banking and digital business
Product manager VS Product owner roles
Forces impacting Product owner’s roles
Evaluating product progress at each iteration
Introduction to Market Analysis
Introduction to Customer Development
MVP, Сoncierge / Wizard of OZ approaches usage
Purposes of Market Analysis and Custdev at digital business
Role of Market and Clients Analyst
Role of market analysis and Custdev at product development
Introduction to Basic Market and Clients Feedback Analysis Tools
Practical Examples from Digital Business
Examples from Consumer Lending, Mortgage and other product-lines of Retail Business
Examples from leading worldwide banks
Professor of The Retail Banking School
Digital Business and Retail Banking Expert
• MBA, The Boston University, USA
• More than 10 years at worldwide banking groups such us Societe Generale, Raiffeisenbank.
Digital transformations / Strategy
Strategic Planning & Execution
Solution Ideation & Implementation
Continuous Process Improvement
Technical Leadership & Development
Non-Technical Product Management
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